WildWise

Outsmart the outdoors.

Overview

WildWise is a mobile and smart watch application that provides users with essential details on terrain, wildlife, hazards, and local sightings, complemented by offline trail maps, survival tips, and emergency contacts. Its ultimate mission is to empower outdoor enthusiasts and survivalists, enhancing their experiences with safety and information during their adventures in the great outdoors. 

Problem

Many wilderness and hiking apps face challenges such as restricted offline capabilities, absence of real-time updates, inaccuracies in trail information, and a deficit in crucial survival data.

Goals:

1. Create a safe environment for the user

2. Provide current, reliable information

3. Encourage engagement with other users

4. Allow personalization of outdoor experiences

5. Create opportunities for partnerships and collaborations

ROLE

Visual UI/UX Design
UX Research
Concept Development

TIME FRAME

12 weeks

PROCESS

Exploration: Design charrette, initial sketches, lo-fi prototype, mood board and user personas

Refinement: Mid-fi prototype, usability testing, findings, and design implications

Implementation & Final Product:  Hi-fi prototype and implementation of design implications


EXLPLORATION

Design Charrette

The primary objective of our Design Charrette was to brainstorm and sketchinitial concepts for WildWise. 

We kicked off our session with a group brainstorming activity to gather diverseideas. Each team member sketched independently, allowing for avariety of interpretations and solutions to emerge. 

After this, we engaged in a group discussion to refine our individual concepts, combining the best aspects of each into acohesive lo-fi prototype design. 

 

Initial Sketches


Key Ideas:

- Real-time updates on wildlife sightings and weather conditions

- GPS tracking and location sharing for enhanced safety

- Feature allowing users to contribute information to the WildWise community  

 

Lo-fi Prototype

 

Mood Board

To initiate the visual design ideation for our application, we crafted a mood board. Opting for a "woodsy" color palette, we aimed to capture the essence of its intended use for nature activities, featuring examples of icons and more.

 

User Personas

As WildWise is ahiking and camping app, we chose our primary target audience as outdoorenthusiasts, and our secondary target audience as survivalists. User personas were created based on this to further understand the needs, desires, and frustrations of our target users.

 

Next Steps: 

Develop digital wireframes and functional prototypes based on our final group sketch. User testing will follow to ensure that our design meets user needs effectively and to make necessary refinements.  

 

REFINEMENT

Mid-Fi Prototype  

Using artifacts from the exploration phase, we refined the lo-fi prototype to create the digital mid-fi prototype for both channels. After a few rounds of ideation, our finalized mid-fi prototype included the following features:


  • Home Screen with weather and trail map shown
  • Trail Map with potential dangers
  • Report Dangers page with various hazard options
  • Handbook of camping and survival information
  • Weather Page
  • Emergency Services Page with different numbers including emergency contacts

Interact With Smart Watch Mid-Fi Prototype

Interact With Mobile Phone Mid-Fi Prototype

 

Usability Testing 

We tested six users' ability to complete five major task flows in the mid-fi prototypes. Participants were also asked warm up questions to determine demographic information and previous experience with outdoor activities and questions relating to difficulty with the application, personal use, value to other users, and improvements they would like to see. 


Task 1: Navigate through the app to find the terrain information of your trail

Task 2: Find the page that has specific information on the flower Woodland Phlox

Task 3: Call for emergency services 

Task 4: Submit an incident report stating that there is a bear near the trail

Task 5: Find out what the temperature is going to be at 12am


 

Findings and Design Implications

Trail Map

  • No page for choosing different hiking and camping options
  • Yellow triangles (caution symbols) caused confusion and frustration as they were not clickable
  • There is not enough information provided. The following aspects were expected but missing: Distance of hike and how far the user has hiked, location of safe areas (e.g. ranger stations, campsites), and type of terrain (e.g. location of water sources)

Design Implication:

  • Add a page to allow users to find trails near them, save trails, and customization features
  • Add the distance of the entire trail and the user’s progress, location of safe areas and points of interest (e.g. ranger stations), and type of terrain (e.g. location of water sources) to the trail map page
  • Allow the caution symbols to be clickable, and provide information of the reported danger or sighting when clicked


Missing Login/Account Creation

  •  Users were confused by absence of login page and a way to create an account
  • Concern with being able to save personal information, data, trails, etc.

Design Implications:

  • Create a login page
  • Allow users to create an account, input personal information, and save specific trails, handbook pages, etc.

Incident Report

  • Mobile Phone: Confused with differences between listed categories
  • Watch: Users wondered how they would input a danger if it did not fall under any of the categories listed
  • Watch: Unable to type on Apple Watch and typing on a smaller screen is incredibly difficult

Design Implications:

  • The "Human-Related Danger" category will be removed to eliminate confusion
  • Change the text input on the smart watch channel to a categorical menu with different dangers listed
  • Add an “Other” category if the danger does not fall under one of the categories listed
  • Include a voice input option

Smart Watch Menu

  • Unable to close the menu after opening it. Menu stays open, obstructing the view of the rest of the screen
  • Menu icons were confusing, users could not identify their purpose and disliked the lack of a weather icon
  • Menu icons did not stand out against the page underneath. They overlapped and caused both the menu icons and the information on the page to be difficult to navigate and see

Design Implications:

  • Replace current icons with better representations of each menu category
  • Add icon labels to each menu icon to further clarify their purpose
  • Add weather to the smart watch channel menu
  • Add a background to the menu once it pops up to eliminate visual strain and confusion

 

IMPLEMENTATION & FINAL PRODUCT

After analyzing user feedback, we applied the design implications and implemented the proposed changes to curate a more seamless and enjoyable user experience. The aesthetic components and style guide were incorporated into the final hi-fi prototypes for WildWise.

See the hi-fi mobile phone prototype in action →


Interact With Smart Watch Hi-Fi Prototype


Interact With Mobile Phone Hi-Fi Prototype


Login Information

Username: johnsmith@depaul.edu 

Password: 12345

 

Final Thoughts

Throughout this project, we picked up a ton of valuable lessons. Working as a team taught us how important it is to stay aligned and trust each step of the user-centered design process. One of the biggest takeaways from usability testing was realizing that we are not designing for ourselves. What makes sense to us does not always make sense to the user.


We also saw just how important iteration is. Every round helped us challenge assumptions and refine the experience, but looking back, we definitely could have done more. Some parts of the design would have benefited from additional exploration and feedback, and we realized that more iteration early on can save a lot of second-guessing later.


Overall, this project reminded us how powerful collaboration, open-mindedness, and persistence are when you are trying to design something that actually works for people. It also reinforced the importance of continuing to push ideas until they truly click.

 

 

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